Blog

Drawing on years as both an agent and a tech leader, the author distills hard-won lessons into 11 principles for building a real estate business—not just a career. This post outlines the mindset and practices that create a scalable, valuable operation with predictable income and long-term transferability. Use these truths to guide decisions and elevate how you run your business.

Create a consistent, repeatable system for sourcing, analyzing, and sharing market data using workflows. With a workflow platform, you can schedule recurring data pulls, set deadlines for graphics and content, track which agents use the materials, and monitor client engagement with weekly updates. The result is reliable, data-driven communication that keeps buyers and sellers informed.

Being fully present is a rare and powerful skill in real estate. This post explores how intentional attention—especially in client meetings—builds trust, improves communication, and leads to better outcomes. Learn simple practices to quiet mental multitasking so you can connect authentically and serve clients at a higher level.

Strong relationships are the backbone of a sustainable real estate career because they drive referrals beyond each transaction. This post explores what makes a relationship truly meaningful and introduces a simple guiding principle—get closer to people—along with practical ways to invest the effort required to build genuine, trust-based connections.

Your highest-value work—negotiations, winning listings, nurturing relationships—often gets derailed by urgent busywork like scheduling vendors, confirming inspections, and chasing documents. This post explains how to separate important from urgent, then implement a system that automates routine reminders and updates so those tasks happen on time without hijacking your focus.

Discover how Realvolve merge fields can automate seller reports, lead alerts, and missing doc requests—saving you time and boosting your real estate workflow.

Need low-lift ways to nurture clients this summer? This post rounds up five pop-by ideas—quick, budget-friendly drop-offs that spark conversation, show appreciation, and create memorable touch points. Use them to stay top of mind, deepen relationships, and set the stage for future referrals all season long.

Curious how to get found online? This post breaks down SEO in plain English—what it is, the difference between local and on-page, and why it matters as more buyers start their home search on the web. It also flags common SEO scams and shows how authentic, do-it-yourself tactics can boost your visibility the right way.

Strong businesses start with a small circle of high-quality relationships. This guide shows how to keep your database front and center while steadily expanding your sphere—meeting more people, staying memorable, and positioning yourself for future business. You’ll get practical ways to add contacts, nurture them with intention, and grow your influence without sacrificing authenticity.

Drip emails backfire when generic and linear. Use segmented, valuable content—or better, dynamic workflows that adapt to each client.